Athletes know that practice makes perfect
Are your athletes practising an Olympic mindset?

Athlete Potential Workshop

The APW is a one to two-day workshop specifically designed to support high-performance athletes to realise their potential. Including a cast of current and former Olympians, performance coaches and sport psychology experts, this workshop will change the way you train and compete forever.

Set good goals

Successful athletes know why. They have a clear understanding of what they are aiming for and why it matters so much. And they keep their focus here, irrespective of the noise and distraction that may surround them.

Perform under pressure

To be a champion means being able to perform under pressure. It means knowing how to get in the zone and stay in the zone. It means building effective strategies to exploit excitement and minimise nerves.

Maintain focused attention

Winning is about maintaining focused attention over time, in the face of distraction and in the context of competing goals. It's about how we breathe, what inspires us and how we talk to ourselves during key moments.

Manage energy

Great athletes take care of themselves. They know how to manage their energy so that they can give it their all when it is needed. They know good rest and recovery strategies so that they can continually grow.


Athletes who make it to the top continue to apply themselves consistently and persistently. They have a regular rhythm that they follow and they persist with this rhythm over time, irrespective of obstacles.


Champions surround themselves with a strong support network. They ask for help when they need it. They let go of ego and the concern of other people's perceptions and they do what they need to do in order to win.

I think it's very easy for people nowadays to not bother. And the fact that the team at Performance Potential care enough about people they've never met but want to help speaks volumes. Thanks very much for allowing me to be a part of this.


Performance Potential really knows how to make a difference. Their work with individual athletes and squads has helped Diving Australia and the National Talent Identification Program achieve some fantastic performance outcomes on the National stage.


Thanks for the opportunity to share my Olympic experience with some up-and-coming athletes from all ages and different sports. APW re-iterated to me how important it is to eliminate distractions, work hard and smart, focus on your goals and believe in yourself!


Athlete Potential Events

Some of our favourite photos

APW 2014

Once again, featuring Olympians Brittany Elmslie and Mitch Larkin and QLD Reds Ben Daley

APW 2013

Featuring Ben Daley, Brittany Elmslie and Mitch Larkin

APW 2012

Featuring Anna Meares, Mel Rippon, Josh Jefferis and Thomas PIchler

Athlete Potential Mentors

Awesome people with great hearts

Anna Meares


Ben Daley


Brittany Elmslie


Mitch Larkin


Josh Jefferis


Mel Rippon

Women's WaterPolo

Thomas Pichler


Chantelle Newbery


Athlete Potential Sponsors

Sponsors and Ambassadors


Athlete Potential Team

Our amazing people

Chris Ridler

Chris Ridler

Principal Facilitator


Georgia Ridler

Georgia Ridler

Principal Facilitator


Sarah Haynes

Sarah Haynes

Logistics and AV


Elise Bateman

Elise Bateman

Senior Team Leader


Dominic Dillon

Dominic Dillon

Team Leader


Naomi Berg

Naomi Berg

Team Leader


Josh Jefferis

Josh Jefferis

Team Leader


Lana McLoughlan

Lana McLoughlan

Team Leader


Darren Glase

Darren Glase

Team Leader




Anna Meares and Georgia

Think your way to success

How often do we get a chance to have an intimate Oprah-style conversation with a very successful woman? Not often. Typically we are kept at a distance […]
Oct 7, 2012 /

Athletes choking

Georgia discusses how choking is a culmination of errors where athletes can't bounce back because their focus turns to what went wrong, what they did wrong […]
Jul 24, 2012 /
APW Team training

APW team training

Today we ran our first team training day for the Athlete Potential Workshop being held in October. The Athlete Potential Workshop features 4 Australian Olympians: […]
Jul 22, 2012 /

The Performance ecology

I facilitated a 45 minute open discussion with parents about the concepts of performance, ecology and roles and how all these things intersect and ultimately […]
Jan 12, 2012 /

Goal-setting and goal-getting

As part of the 2012 National talent ID camp for Diving Australia, we ran two workshops: goal-setting and goal-getting. Goal-setting and goal-getting are the complementary halves […]
Jan 12, 2012 /

Keeping fit interview

It is the 15th Bridge to Brisbane fun run tomorrow and organisers are expecting 50,000 competitors. After the race is over, how do you make […]
Sep 10, 2011 /

Mental toughness

Mental toughness is about identifying and using particular mental strategies in order to remain focused on what's important so that people can pursue excellence. This […]
Aug 29, 2011 /

Holding your focus

One of the most common challenges that athletes face is maintaining focus. High-performance athletes know that they have to stay focused, but the question is, […]
Aug 4, 2011 /

Setting detailed goals

High-performance athletes need to know how to set really specific goals so that they can develop effective and efficient strategies that will get them there […]
Jun 24, 2011 /

Junior World Championships

Competition preparation is critical to the success of high-performance athletes. According to Jack J. Lesyk, Ph.D., creator of the "The Nine Mental Skills of Successful Athletes", […]
May 16, 2011 /

Re-setting goals

Re-setting goals can be an excellent way for high-performance athletes to shift gears and tap into new energy sources in the lead-up to competition. Sometimes […]
May 14, 2011 /

The game of opportunity

Success in high-performance sport, and indeed in life in general is very much a game of opportunity. We are all presented with opportunities every day, […]
Apr 20, 2011 /

If you want to provoke your athletes

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